The invite promised us a lama, a plane and a priest. SuperHeroes Amsterdam celebrated their 5 year anniversary and has a new lair on the Sarphatistraat – time for us to find out if throwing parties is one of their superpowers. The new office looks amazing, right after we found the ‘secret doorbell’ we discovered that it resembles a big playground for kids with a swing and a plane (for this occasion filled with crisps), that is sure to get the creative juices flowing.
We asked Superhero Rogier Vijverberg (ECD) why there is a miniature plane in their office, and he told us he wanted to become a F16 pilot when he was a kid. So we figured his secret superpower would involve flying. It turned out, however, to be ‘saving the world from boring advertising’. If we believe the giant mural of a lama turned into a unicorn with a ice-cream cone, their superpower is turning the ordinary into the extraordinary.
Looking for some more ‘extraordinary’ we headed to the photo booth where you could become your favorite superhero. Fun but not very original because it seems every party nowadays has a photo booth. Thank god for the superhero masks, because the lighting of this booth wasn’t all that flattering. In the meantime the party was saving us from starvation with great snacks and enough candy to go into a permanent sugar coma. Especially the serve yourself hotdog stand that provided hot dogs till 2 in the morning, proved a live safer for some.
This blog was first published on Amsterdam Ad Blog.